Position the product as calming, trustworthy, and stylish while standing out in the home lighting market.
branding + advertising
dusk
DUSK is a lifestyle lamp designed to support mental wellness at home, complementing therapy and medication for those with anxiety and/or depression.
- Role Graphic Designer
- date 2025
01challenge
02solution
A cohesive advertising campaign with Instagram and transit ads plus a packaging mockup, balancing emotional warmth with modern design.